a Study on Experiential Marketing Strategy -HsinChu Glass Museum

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 101 === A procedure is to create different city impression. As the population to HsinChu, the daily impression of this city was given hard working in high-tech companies. “Slow living” is hard to find here which is quite usual in my home town, Tainan. Through tim...

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Bibliographic Details
Main Authors: Chen, Yi-Hsiu, 陳怡秀
Other Authors: Chu, Fong-Kang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/w2362c