A Study on the Influential Factors of Online Game Player's Loyalty—Using League of Legends as an Example

碩士 === 國立東華大學 === 企業管理學系 === 101 === With the continuing growth of Internet penetration rate and digital game-playing population, online game has become a necessary thing for entertainment and part of our lives in modern society. This study uses Delone and Mclean’s Information System Success Model...

Full description

Bibliographic Details
Main Authors: Guan-Wen Huang, 黃冠文
Other Authors: Dauw-Song Zhu
Format: Others
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/3aj545