The Relationship Among Relationship Value, Customer Trust, Commitment, and Customer Loyalty of Bank's Credit Card
碩士 === 國立東華大學 === 國際企業學系 === 101 === After the banks opened for privatization, the traditional loan business has gradually come to the state of saturation. Trapped in the difficulty that it is almost non-profitable in traditional business, each bank has started to seek for new commercial opportuniti...
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| Format: | Others |
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2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/17470449411642449475 |