The Study of Consumers Online Shopping Behavior---From the Perspectives of the Cognition, Affect, and Behavior
碩士 === 國立東華大學 === 管理學院高階經營管理碩士在職專班 === 101 === In this research, the main point is to investigate what kind of emotion customers will produce according to their awareness from Internet shopping when they shop by computers; furthermore, whether different kind of acknowledge of Internet shopping will...
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| Format: | Others |
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2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/x8yu55 |