The Moderating Effect of Word-of-Mouth on the Relationship between Customer Satisfaction and Repurchase Intention
碩士 === 國立高雄第一科技大學 === 國際管理碩士學位學程 === 101 === Because of higher summer temperatures and strong sunlight, sun care product has been considered much more important, and this phenomenon makes the cosmetics market more competitive. Nowadays, in the customer-oriented market, besides attracting new custome...
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| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/57954985103156199405 |