The Study of The Influences of Homophones Using on Street Side Advertising Signboard on Consumer Behavior
碩士 === 國立屏東教育大學 === 華語文教學碩士學位學程 === 101 === The purpose of this research is to explore the homophones using on Pingtung City’s street side advertising signboard, and the sensations to consumer, the influences to consumer behavior. In order to reach these purposes, the writer photographed and recorde...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97540395451318844322 |