How Do Late-Movers Create Their Own Competitive Advantages:A Resource-Based View,The Case of 7-ELEVEN and FamilyMart in Taiwan.

碩士 === 國立中山大學 === 企業管理學系研究所 === 101 === The timing of market entry of the enterprise is an important factor whether it has competitive advantage or not. To enter the market at the adequent time is often the key to success. In the past, studies on timing of entry have asserted that early entrants cou...

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Bibliographic Details
Main Authors: Yu-Chen Lee, 李宇宸
Other Authors: Cher-Min Fong
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/43408641530073314098