A study of the influence of relationship marketing on perceived risk and repurchase intension for online shopping stores

碩士 === 國立中山大學 === 企業管理學系研究所 === 101 === The Internet is becoming increasingly popular, internet shopping site to provide round-the-clock convenience services, to meet different time customers, and let commodity can quickly be reached to customers. The transaction amount is growing on online shopping...

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Bibliographic Details
Main Authors: Chien-Chung Hung, 洪建中
Other Authors: Wu Chi Cheng
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/61738739209944461035