Business hotel service quality and customer satisfaction on customer loyalty and purchase intention relationship - Kaohsiung area

碩士 === 國立中山大學 === 高階經營碩士班 === 101 === In recent years, with the policy of opening up the number of mainland tourists to Taiwan significant growth, passengers who come to Taiwan for the purposes of sightseeing have increased 3.5times since the year of 2001, according to the Tourism Bureau statistics...

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Bibliographic Details
Main Authors: Mei-Jung Huang, 黃美容
Other Authors: Yih Jeng
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/2uh2k6