A study of the Influences of Brand perception and Brand Reputation on consumer decision making and Consumer satisfaction – A case study of La Jolla jewelry company
碩士 === 臺北城市科技大學 === 電子商務研究所 === 101 === Through out the years, the internet plays an important role in the daily life and more and more physical distributors are replaced by online stores. La Jolla 樂活雅鈦鍺精品公司 keep their business as a physical distributor for years but still lunched the official website...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/tsn272 |