The effect of team image, team identification and loyalty on team re-support intension
碩士 === 國立臺灣師範大學 === 體育學系 === 101 === The purpose of this study was to reveal the relations among team image, team identification, loyalty and team re-support intension in fans of EDA Rhinos. Five hundred questionnaires were sent during March 18 to 27, 2013. Descriptive statistics, multiple stepwise...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94039807594462362341 |