A Study of Users’ Needs in Marketing of Internet Banking

碩士 === 國立臺灣師範大學 === 圖文傳播學系 === 101 === The waves of technology and network have changed the people’s life style by using the financial transactions through internet banking, web ATM, telephone banking, mobile banking and other electronic platforms. The great business opportunities are to make the ba...

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Bibliographic Details
Main Authors: Chia-Ying Lee, 李佳穎
Other Authors: Hsi-Chun Wang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/49588587046748580854