A Research on the Relationships among Service Climate, Customer-oriented Value and Service-oriented Citizenship Behavior:A Case of Financial Holding Company
碩士 === 國立臺灣海洋大學 === 航運管理學系 === 101 === This thesis aims to explore the relationships among service climate, customer-oriented value, and service-oriented citizenship behavior drawing upon a financial holding company as an example. Up to 150 questionnaires were distributed and 118 of them were retri...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/2jf4v9 |