The Self Image Congruity On Customer Attitude-A Case On Wang Steak Restaurants

碩士 === 國立臺北大學 === 企業管理學系 === 101 === As we all know since Global financial tsunami impacted in the past years, many industries were affected seriously until now. But only catering industry did not be impacted and even more grow up. The WowPrime group is one of successful case in catering industry. I...

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Bibliographic Details
Main Authors: Lin, Yu-Feng, 林裕豐
Other Authors: Fang, Wen-Chang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/79667609559116289435