Research of the Relationships among Female Sex-Role Stereotype, Money Attitude and Consumer Style
碩士 === 國立臺北大學 === 金融與合作經營學系 === 101 === In recent years, the early stereotypes of women is strongly affected by the Feminist upsurge. And the female consumer’s money attitude and consumer style changes significantly because of the upsurge. This study have similar cultural roots, but different cultur...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89221008624085987780 |