Predicting Dormant Accounts through Credit Card Holders’ Consumption Behavior.
碩士 === 國立臺灣大學 === 國際企業學研究所 === 101 === Under the increasingly competitive marketplace, especially consumers being affected by numerous products and information floods, it’s extremely difficult for enterprises to acquire new customers. Moreover, the earnings generated by those of whom are not as...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74632720682661773174 |