Exploring and Conceptualizing Illegitimate Exchange Activities—Towards an Understanding of Black Marketing
博士 === 國立臺灣大學 === 國際企業學研究所 === 101 === The many economic exchanges and supporting activities found in black markets have long remained outside marketing academia’s generally recognized scope. Marketing literature’s silence towards black marketing is unusual considering these activities’ global preva...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7h824h |