A Study of Mobile Apps in Digital Marketing Application

碩士 === 國立臺灣藝術大學 === 圖文傳播藝術學系碩士班 === 101 === Because of the rapid development of digital technology, the users of mobile device and applications increased, therefore, App marketers are also competitive. There are many cases of App done through digital marketing, this study aimed to understand the cur...

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Bibliographic Details
Main Authors: Hsieh, Yen-Ju, 謝彥如
Other Authors: Lee, Yi-Yeh
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/66730448054202495905