Mongolian Consumers' Attitudes Toward E-mail Advertising

碩士 === 國立聯合大學 === 管理碩士學位學程 === 101 === E-mail marketing offers great opportunities for businesses. This paper discusses its relevance and investigates Mongolian consumer’s attitudes toward e-mail advertising. By understanding consumers’ attitude toward E-mail advertising, designers and marketers can...

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Bibliographic Details
Main Authors: Solongo Dorj, 石彩虹
Other Authors: Lin,Yen-Hui
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/84600361607415160703