The Impact of Emotional Factor, Perceived Value for Satisfaction and Patronage Intentions-An Example of Ruten Auction Site
碩士 === 國立虎尾科技大學 === 經營管理研究所 === 101 === This study investigates the relationship of perceived value on website for satisfaction and patronage intentions with the use of Ruten Auction site as a sample. This study utilized the printed questionnaire to collect date of university or college students. As...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86wyr5 |