Mobile marketing as an influential factor to the physical store – an empirical case study of Timberland
碩士 === 中國文化大學 === 資訊傳播學系 === 101 === According to the statistic of TWNIC (Taiwan Network Information Center) January, 2011, the population of online usage in Taiwan is 1538952. The rate of 3G or 3.5G mobile internet is over 70% which is increase growing, Hence, we can estimate the variety of every a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/42138788577225755916 |