The quality certification of frozen grass shrimp-buying habits, satisfaction and loyalty of consumers, a survey in Taoyuan County
碩士 === 中國文化大學 === 生活應用科學系碩士在職專班 === 102 === The purpose of this study was to investigate the purchase habits, customer satisfaction and loyalty of customers who bought quality certified frozen grass shrimps in Taoyuan County. Convenient sampling was employed for data collection. Six hundred question...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/asn8am |