A Study of the Affect Factors on Facebook Fan Page Members Loyalty
碩士 === 中國文化大學 === 企業實務管理數位學習碩士在職專班 === 101 === Facebook fan page has become a popular internet marketing tool and a platform for the small and medium-sized enterprises to enter into the internet market. More and more Facebook fan pages were springing up recently with fierce competition in between. T...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09785716046330585822 |