Marketing Research on Informatization of Non-profit Organization—Take Fo Guang Shan Foundation for Buddhist Culture & Education as an example

碩士 === 中國文化大學 === 國際企業管理學系碩士在職專班 === 101 === The rise of Informatisation has largely changed the way government and enter-prises used to operate. Informatisation has become the most effective way for enter-prises to practice glocalization. Although marketing is often considered one of the strategies...

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Bibliographic Details
Main Authors: Ching-Ching Chang, 張晴晴
Other Authors: Chung-Chieh Chao
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/fa4rcp