The Impact of Country-of-Origin and Product Warranty on Consumers’ Purchase Intention - A Case Study of Air Conditioning Industry

碩士 === 靜宜大學 === 管理碩士在職專班 === 101 === The global of environmental protection and energy-saving trend lead energy-consumption product to reform. Taiwan government promote energy conservation and carbon reduction policy, so the government began to push energy management that including the classificatio...

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Bibliographic Details
Main Authors: Chen, Yungtse, 陳永澤
Other Authors: Huang, Chihjen
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/97604634642769420062