The Study of Using Intention and Its Influencing Factors for Multi Media Kiosk in Convenience Store
碩士 === 實踐大學 === 企業管理學系碩士在職專班 === 102 === Taiwan has highest density of convenience stores (CVS) in the world, and the market competition is getting fierce in this industry. Since 2004, the top four leading companies started to investigate Multi-Media Kiosk (MMK) in their stores. The first one was Li...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/76132855316209178126 |