The optical services brand marketing communication strategy research ─ An example of Kobayashi optical company
碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 101 === The Taiwan glasses industry market development, the major brands glasses companies have to compete actively exhibition shop, distinctive boutique glasses shop set up everywhere, the glasses company want to stand out in this competitive market, must have a c...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/66181603891254552897 |