The Study on The Benefits of Both Consumers and Travel Agencies Generated by Marketing Strategy of Charter Flight Tours

碩士 === 世新大學 === 觀光學研究所(含碩專班) === 101 === Owing to the simplification of apply for travel abroad nowadays, and many countries offer Taiwanese tourists their entry visa privilege (visa free or visa upon arrival). Therefore, the consumer’s willingness of traveling abroad increasingly, and the majority...

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Bibliographic Details
Main Authors: Chen-hua Chu, 朱貞嬅
Other Authors: Chao-fu Chang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/69016027248130496359