A Study on the Placement Marketing, Brands and Satisfaction Affecting Consumers’ Purchase Intention
碩士 === 世新大學 === 資訊傳播學研究所(含碩專班) === 101 === Nowadays, we receive every sort of message from different types of social mass media and channels. However, the old style marketing model is not work anymore, people like new things. Therefore, the marketing strategies must be unique and more creative to at...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43919851981105305539 |