Effects of Web Advertisement Dynamic Information of Screen Display Position on the Click Intention

碩士 === 聖約翰科技大學 === 工業工程與管理系碩士班 === 101 === Internet media developed in recent years, driven by one research boom indeed, a variety of business practices prevalent manufacturers in the advertisements placed on the network capacity is also increasing, so how to design web advertising to attract consum...

Full description

Bibliographic Details
Main Authors: Yu-Shiang Wu, 吳毓翔
Other Authors: 曾賢裕
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/27983449330146265397

Similar Items