The Impacts of Negative Disconfirmation and Attribution on Customer's Emotions and Expected Services
碩士 === 南台科技大學 === 行銷與流通管理系 === 101 === The customers would have expectation before they see the real products and evaluate the actual performance during consumer service. Thus, satisfaction was been influenced by the formation of disconfirmation. Consumers accept service of process , the company...
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| Format: | Others |
| Language: | zh-TW |
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61943045290713817383 |