The comparison of marketing strategy andservice quality of convenience store—7-Eleven Taiwan and Malaysia
碩士 === 南台科技大學 === 行銷與流通管理系 === 101 === Every country has different whole environmental, especially of economic will influence consumer’s purchasing power; social factor will impact consumer’s lifestyle and behaviors. Different countries of consumer has their individual differences in cognition of ne...
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| Format: | Others |
| Language: | zh-TW |
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45d8kw |