The Influences of Store Environment on Consumer Emotion and Behavioral Intentions─A Case Study of Non-Chain Cafés in Taichung
碩士 === 東海大學 === 餐旅管理學系 === 101 === The purpose of this research was to establish a conceptual model of store environment, consumer emotion, behavioral intentions. In order to investigate customer Influences of store environment, consumer emotion and behavioral intentions, a total of 312 questionnair...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/p78mae |