A Study of Electronic Commerce Business Model and Strategy Innovation–Case Study on China Alibaba Group Company

碩士 === 東海大學 === 企業管理學系高階企業經營碩士在職專班 === 101 === Abstract: The E-Commerce has been updated in the changeful world, so as the strategy innovation has been emphasized in the business management. The E-Commerce business model must be established on the basis of business strategy. Companies should value...

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Bibliographic Details
Main Authors: Wu, Ching-Chieh, 吳清傑
Other Authors: Huang , Yen-Tsung
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/d75r6c