A Study on Electronic Word-of-Mouth Management-Cases of Driving Recording Vendors
碩士 === 國立臺北科技大學 === 管理學院工業工程與管理EMBA專班 === 101 === Currently internet is rising development, online shoppers are more used to search product information before purchasing and share their comments after shopping. The MIC survey indicates that over 70% of online shoppers will explore the comments of ot...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/grcne4 |