The Gap between Buyer and Seller from viewpoint of Marketing Mix

碩士 === 國立臺北科技大學 === 管理學院經營管理EMBA專班 === 101 === Successful sale is the critical element of a company''s sustainable growth and development which is related to Marketing Mix implementation from suppliers. Buyers (Pharmaceutical companies) have demand of raw material for developing new produc...

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Bibliographic Details
Main Authors: Jung-Pao Tsao, 曹榮寶
Other Authors: Yau-Sheng Tsai
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/rmmv3v