Applying Genetic Algorithms on RFM weight Optimization

碩士 === 國立臺北科技大學 === 資訊與運籌管理研究所 === 101 === In recent years, organizations seek to find target customers, and use analytical techniques in Data Ming domain to understand customer behavior while focus on potential customer and bring more revenue to organization. So Customer Relationship Management (C...

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Bibliographic Details
Main Authors: Hsiu-Hui Chen, 陳秀慧
Other Authors: 1. 甘豐榮,以基因演算法為基礎之k-均數群集技術應用於心臟疾病診斷分析,碩士論文,義守大學資訊管理研究所,2012。 2. 李中彥,崔灝東,姚慶邦,張詠傑,「以基因演算方法建構企業信用評等之財務指數
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/7y3x7p