The Study of the Relationships among Brand Image, Corporate Image, Country - of - Origin Image
碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 101 === Image is important. Past studies mostly focus on the relation of brand image with corporate image or brand image with country of origin image. This study will use smartphones (iPhone series/Galaxy series) for the subject to research brand image, corporate ima...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/80427109049725029868 |