Impact of SERVQUAL and Perceived Sacrifice on the Formation of Attitude and Purchase Intention toward Online shopping mall
碩士 === 淡江大學 === 國際商學碩士在職專班 === 101 === With internet popularized and the continuous enhancement of internet use in worldwide population, even though global economy growth is not as market expectation, the network business is still boosted dramatically. According to Taiwan Institute for Information I...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/89106522192459886431 |