Internet advertising company in Taiwan to enhance advertising effectiveness affiliate''s competitive strategy analysis - to O Internet advertising company as an example

碩士 === 淡江大學 === 國際企業學系碩士在職專班 === 101 === In this study, in recent years, the popularity of Internet, mobile network advertising with the rise and development, so that enterprises began to notice the effectiveness of online advertising, but also makes online shopping and Internet community to flouris...

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Bibliographic Details
Main Authors: Pei-Ling Wang, 王佩玲
Other Authors: Jyh-Horng Lin
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/44979019372953320098