A Study of The Impact of Image and Perceived Ease of Use and Perceived Usefulness Toward Attitude and Usage Intention of Online Banking-Using Expericence as Moderating Variables.
碩士 === 淡江大學 === 國際企業學系碩士在職專班 === 101 === In recent years﹐the rapid growth of the internet has gradually changed companies competitive strategies and consumers transaction methods﹒According to published data from Taiwan Network Information Center (TWNIC)﹐it shows that 68.57% of whole population in...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/00806639366302625138 |