Developing the scales to measure the motivation and constraint of playing mobile online game
碩士 === 淡江大學 === 管理科學學系碩士班 === 101 === The purpose of this study was to develop scales to measure “motivation” and “constraint” for playing online games using mobile phones. First, this thesis reveals four motivation factors based on exploratory factor analysis (EFA): escapism, performance expectancy...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23772346922187144288 |