Customer Lifetime Value in Insurance Industry: an Empirical Study
博士 === 淡江大學 === 管理科學學系博士班 === 101 === Abstract Domestic insurance business has boomed for decades and the penetration rate is the top of world. There are many insurance companies and business is very competitive among them. It is possible to be stable or increase market share if insurers can propose...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/69233807735992515755 |