Measurement of Customer Satisfaction in the supermarket of Taiwan
碩士 === 淡江大學 === 亞洲研究所碩士班 === 101 === Service quality is an important issue in management field and customer satisfaction is another popular topic in today''s businesses. The study is using ACSI (American Customer Satisfaciton Index) with revised both of SERVQUAL and 7P(contents of...
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| Format: | Others |
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2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4z2r4p |