THE EFFECT OF CUSTOMER PERCIVED VALUE AND SATISFACTION ON CUSTOMER SWITCHING INTENTION IN MOBILE BROADBAND DATA SERVICE
碩士 === 大同大學 === 事業經營學系(所) === 101 === Since the Directorate General of Telecommunications, Ministry of Transportation and Communications launched the first generation Advanced Mobile Phone System on July 1st, 1989, the mobile phone industry has flourished in Taiwan. The focus of consumer usage patte...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/60702510291779418595 |