The Effect of Service Innovation on Service Quality and Customer Satisfaction - A Study on Financial Holding Company

碩士 === 育達商業科技大學 === 行銷與流通管理所 === 101 === The globalization and cross-border operation trends have pushed the financial sectors to carry out reforms in organization and business, the trends result in 16 new established financial holding companies in Taiwan. These new integrated financial systems prov...

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Bibliographic Details
Main Authors: Wang Ya Jun, 王雅君
Other Authors: Lai Ming Jer
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/fzrjzg