The Effect of Word of Mouth Networks and Facebook Fan Pages on Travel Decisions

碩士 === 元智大學 === 資訊社會學碩士學位學程 === 101 === Currently, the number of social networking sites is increasing rapidly. Facebook is the most popular one of those. Its affordances not only allow individuals to maintain and reach more relationships but offer them opportunities to participate in favorite pages...

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Bibliographic Details
Main Authors: Wan-Yun Wei, 魏婉筠
Other Authors: Shu-Fen Tseng
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/73379478737573191170