The Impact of Online Bookstores’ E-image on Consumers’ Purchase Intention with Smartphone
碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 101 === The extensive popularity of smartphones has been recently providing online business practitioners with an alternative useful channel to communicate product information with potential and existing customers. Some of famous retailers in the world provid...
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| Format: | Others |
| Language: | en_US |
| Online Access: | http://ndltd.ncl.edu.tw/handle/54906450822135068589 |