Upgrading Competitive Advantage in the Auto Industry:-A casa study of Luxgen

碩士 === 國立中正大學 === 企業管理研究所 === 102 === The major objective of this study is to investigate the auto industry.Discussing business model to competitive advantage.This case for study 「LUXGEN」auto brand in Taiwan,analyzing their business model and competitive strategy . This study is semi-structured in -...

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Bibliographic Details
Main Authors: Ling Ling Yang, 楊玲玲
Other Authors: Ching Der Horng
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/jvq679