Service marketing business perspective to explore Taiwan's luxury car market - In M's case
碩士 === 國立中正大學 === 企業管理研究所 === 103 === Taiwan's luxury car market is a mature market, imported luxury sedan segment, in the past five years, sales of new high-frequency, its annual sales reached a peak of 86,021 units in 2014, Taiwan's luxury car market by Mercedes -Benz, BMW, Lexus, AUDI f...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/8483j4 |